Advertiser / client:
SEAT Spain
Product or Service advertised:
SEAT León Cupra R
Creative idea / Concept:
Our goal was to transfer the feeling of pressing the gas pedal of a 210 horse powers SEAT Cupra R, a lot of power and head spinning speed.
It is a lineal experience which at the end lets you discover information and images of the car.
Credits:
Creative Director: Frédéric Sanz
Copywriting: David Romero
Screen Designer: Montse Torras
Creative Interactive Director Joakim Borgström
Flash programming: Joakim Borgström, Jordi Martinez, Angel Muñoz
Beyond the banner