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![]() ![]() ![]() Advertiser / client: American Nike Product or Service advertised: Nike Sprint Sister Creative idea / Concept: We managed to have all the images and texts of Elle’s home page in black and white so colour could only be found in the campaign, integrated by a banner, a square, a skyskraper and an eyeblaster that worked together. Credits: Creative Director: Edu Pou, Joakim Borgström Copywriter: Esther Pino Art Director: Blanca Piera Picture Processing: Natalie Long Multimedia: Nacho Guijarro Flash Programmer: Joakim Borgström interactive shoestring |