Advertiser / client:
American Nike

Product or Service advertised:

Creative idea / Concept:
Beyond looking for clicks, this banner aims to empathize with Nike’s target audience by telling a story where a race becomes a funny chase between real and virtual runners.

Account Director: Jordi Pont
Creative Director: Edu Pou, Joakim Borgström
Designer: Nacho Guijarro
Multimedia: Nacho Guijarro

banner 1 - banner 2 - banner 3